CURRY BRAND - ‘CAROLINA RED’

*Art Director

I was able to art direct the Curry Brand ‘Carolina Red’ brand campaign to celebrate Stephen Curry getting 4,000 career 3-pointers.

The intention of this project was to promote Stephen Curry and remind the world how he has been running the game all the way since being in North Carolina.

Featured:

https://www.revolt.tv/article/dave-chappelle-joins-stephen-curry-historic-3-pointer-milestone-in-new-ad

https://www.forbes.com/sites/cassellferere/2025/04/14/under-armour-and-steph-curry-get-a-boost-from-gamma-and-larry-jackson/

https://sports.yahoo.com/article/dave-chappelle-narrates-advertisement-celebrating-103620878.html?guccounter=1&guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8&guce_referrer_sig=AQAAAJlNf6g61yQIg4n5yo_fzd6E-A-g9BSu9bCL8OPrYO3XdjNX7AJGS95n5Jh3bIQDKFKBGoz8OEnej1xNz7NeFE9t9Okq2wLc1AqhuL4xttSfWvOqsuB-YRFMV4uWISVW0mpJLHToUPixeYtYSYd1bI0ANJ75yxkppQax-DFrakM4

https://www.designrush.com/news/under-armour-curry-brand-dave-chappelle-celebrate-stephen-milestone

https://lbbonline.com/news/dave-chappelle-narrates-celebratory-video-for-stephen-currys-4000th-career-3-pointer

Assets:

• Hero Video ‘Carolina Red’